To little heroes

Discover our lovingly designed book series, specially developed to playfully support your child at every stage of development. High-quality materials, age-appropriate content, and charming details make it easy to give your child exciting moments of discovery, the joy of learning, and a safe, creative environment.

Babies (0 - 12 months)

Babies (0 - 12 months)
Toddlers (1 - 3 years)

Toddlers (1 - 3 years)
Preschool (3 - 6 years)

Preschool (3 - 6 years)
Accessories & Extras

Accessories for your My First Book
14 products
Bestseller
My First Book farm quiet book – closed book with farmer and chicks on a soft meadow background
Farm fabric book with interactive scenes – playful learning for preschool
Busy Farm quiet book inside page with farmer, fences and animals
My First Book Busy Farm – Quiet Book
Running the farm themselves and understanding how things work. Focused play instead of screen time. Perfect for 3–6 years.
CHF 99.95
Space quiet book closed – MY SPACE BOOK cover with dino astronaut on a soft space background
Space quiet book learning page with rotating weather wheel and felt clock for learning to tell the time on a soft space background – from 3 years
Space quiet book page with felt UFO and mirror plus hook-and-loop windows to open on a soft space background – from 3 years
My First Book Space – Quiet Book
Exploring planets and rockets. It builds concentration with no screen at all. Perfect for 3–6 years.
CHF 99.95
Bestseller
T-Rex quiet book closed – brown MY FIRST BOOK cover with orange dino motif on a soft jungle-green background
T-Rex quiet book page with long-necked dino, fruit on the tree and dino skeleton on a soft jungle-green background – from 1 year
T-Rex quiet book page with roaring T-Rex and erupting volcano with pterosaur on a soft jungle-green background – from 1 year
My First Book T-Rex – Quiet Book
Discovering dinosaurs and opening fastenings. It keeps little explorers busy on long journeys too. Perfect for 1–3 years.
CHF 89.95
Baby Shark quiet book closed – turquoise Pinkfong cover with Pinkfong and Baby Shark on a soft sea background
Baby Shark quiet book fishing page with shark figure and felt sea animals in pockets – develops fine motor skills from 3 years
Baby Shark quiet book double page with shark family and felt sea animals – from 3 years
My First Book Baby Shark (Baby) – Quiet Book
Colours, shapes and numbers with the favourite sharks. Playful preparation for school. Perfect for 3–6 years.
CHF 99.95
Baby Shark quiet book closed – turquoise Pinkfong cover with Pinkfong and Baby Shark on a soft sea background
Baby Shark quiet book fishing page with shark figure and felt sea animals in pockets – develops fine motor skills from 3 years
Baby Shark quiet book fishing double page with shark figure and felt sea animals on a soft sea background – develops fine motor skills from 3 years
My First Book Baby Shark (Daddy) – Quiet Book
Counting and matching along to a favourite song. Learning that feels like playing. Perfect for 3–6 years.
CHF 99.95
My First Book Everyday Life (Blue) – Quiet Book
My Everyday quiet book laundry double page with washing machine with buttons and washing line with pegs on a soft cream background – develops fine motor skills from 1 year
My Everyday quiet book dressing double page with jeans with belt buckle and girl's face with braids to plait on a soft cream background – from 1 year
My First Book Everyday Life (Blue) – Quiet Book
Acting out everyday situations. It makes your child more independent and your day calmer. Perfect for 1–3 years.
CHF 99.95
Little Foodies quiet book closed – light blue MY FIRST BOOK Food cover on a soft cream background
Little Foodies quiet book page with Chinese New Year scene, lion dance head and dough preparation on a soft cream background – from 1 year
Little Foodies quiet book page with felt pizza to top and chef with pot on a soft cream background – from 1 year
My First Book Little Foodies (Light Blue) – Quiet Book
Cutting and sorting fruit just like the grown-ups. Quiet play while you cook. Perfect for 1–3 years.
CHF 89.95
Sold out
Lucky Cat Quiet Book geschlossen – teal MY-FIRST-BOOK-Cover mit zwei Kätzchen auf sanftem Creme-Hintergrund
Glückliche Katze Quiet Book Seite mit Tierarztpraxis und Aquarium auf sanftem Creme-Hintergrund – ab 1 Jahr
Glückliche Katze Quiet Book Seite mit Kätzchen am Baum und oranger Transportbox auf sanftem Creme-Hintergrund – ab 1 Jahr
My First Book Lucky Cat – Quiet Book
Zips and Velcro to practise. Your child plays alone and your hands stay free. Perfect for 1–3 years.
CHF 89.95
Pet Friends quiet book closed – denim blue MY FIRST BOOK cover with Shiba dog and bird on a soft cream background
My First Book Pet Friends double page with dog and cat on a soft cream background – from 1 year
My First Book Pet Friends double page with bird and rabbit on a soft cream background – from 1 year
Pet Friends
Feeding and caring for favourite animals. A screen-free activity that works in a restaurant too. Perfect for 1–3 years.
CHF 89.95
Bestseller
My First Book Nordic Forest quiet book – closed book with fox family on a soft forest background
Nordic Forest quiet book felt pages with a large owl with button wings and mother fox with her cubs on a soft forest background – from 1 year
Nordic Forest quiet book page with spider web and beads to thread plus leaf scene on a soft forest background – from 1 year
My First Book Nordic Forest – Quiet Book
Buttons, ribbons and forest animals to discover alone. It gives you quiet minutes without a tablet. Perfect for 1–3 years.
CHF 89.95
My First Book Wardrobe (Green) – Quiet Book
Dressing book fabric page with felt shirt on a hanger and suitcase with hook-and-loop fastener on a soft cream background – from 3 years
Dressing book fabric page with green button waistcoat on a hanger and giraffe with colourful buttons on a soft cream background – from 3 years
My First Book Wardrobe (Green) – Quiet Book
Practising every fastening in peace. It makes getting dressed in the morning much more relaxed. Perfect for 3–6 years.
CHF 99.95
Circus Adventure quiet book closed – red MY FIRST BOOK Circus cover with dino on a soft cream background
Circus Adventure quiet book double page with orange fence to lace and green crocodile to brush its teeth on a soft cream background – from 3 years
Circus Adventure quiet book magician double page with rabbit in the top hat and clown with felt flowers to button on, on a soft cream background – from 3 years
My First Book Circus Adventure – Quiet Book
Acting out circus acts and telling the story. It holds attention for a long time with no screen at all. Perfect for 3–6 years.
CHF 99.95
Hello Kitty quiet book in blue, closed fabric book on a soft cream background – from 1 year
Hello Kitty quiet book shopping double page on a soft cream background – from 1 year
Hello Kitty quiet book washing double page on a soft cream background – from 1 year
My First Book Hello Kitty (Blue) – Quiet Book
A favourite character to dress and pages to turn. A calm activity for out and about. Perfect for 1–3 years.
CHF 89.95
My First Book Everyday Life (Red) – Quiet Book
My Everyday quiet book laundry double page with button washing machine and clothesline with pegs on a soft cream background – develops fine motor skills from 1 year
My Everyday quiet book dressing double page with belt-buckle jeans and a girl's face with braids to plait on a soft cream background – from 1 year
My First Book Everyday Life (Red) – Quiet Book
Getting dressed, tidying up, helping out. It builds independence and gives you real breaks. Perfect for 1–3 years.
CHF 99.95