To little heroines

Discover our lovingly designed book series, specially developed to playfully support your child at every stage of development. High-quality materials, age-appropriate content, and charming details make it easy to give your child exciting moments of discovery, the joy of learning, and a safe, creative environment.

Babies (0 - 12 months)

Babies (0 - 12 months)
Toddlers (1 - 3 years)

Toddlers (1 - 3 years)
Preschool (3 - 6 years)

Preschool (3 - 6 years)
Accessories & Extras

Accessories for your My First Book
14 products
Princess quiet book closed – pink MY FIRST BOOK cover with princess on a soft lavender background
Princess quiet book double page with princess and castle on a soft lavender background – from 3 years
Princess quiet book double page with bathtub and wardrobe on a soft lavender background – from 3 years
My First Book Princess – Quiet Book
Inventing and telling their own stories. It strengthens language and imagination, quietly and without a tablet. Perfect for 3–6 years.
CHF 99.95
Little Foodies quiet book closed – pink MY FIRST BOOK Food cover on a soft cream background
Little Foodies quiet book page with Chinese New Year scene, lion dance head and dough preparation on a soft cream background – from 1 year
Little Foodies quiet book page with felt pizza to top and chef with pot on a soft cream background – from 1 year
My First Book Little Foodies (Pink) – Quiet Book
Playful chopping and sorting. It keeps your child busy so you can really cook. Perfect for 1–3 years.
CHF 89.95
Fairy Tales quiet book closed – purple MY FIRST BOOK Fairy Tales cover with unicorn and rainbow on a soft lavender background
Fairy Tales quiet book double page with mermaid and sandcastle on a soft lavender background – from 1 year
Fairy Tales quiet book double page with threading exercise and felt animal faces on a soft lavender background – from 1 year
My First Book Fairy Tales – Quiet Book
Acting out their own fairy tales. Quiet play for the waiting room, the train and the plane. Perfect for 1–3 years.
CHF 89.95
Bestseller
My First Book farm quiet book – closed book with farmer and chicks on a soft meadow background
Farm fabric book with interactive scenes – playful learning for preschool
Busy Farm quiet book inside page with farmer, fences and animals
My First Book Busy Farm – Quiet Book
Running the farm themselves and understanding how things work. Focused play instead of screen time. Perfect for 3–6 years.
CHF 99.95
Bestseller
My First Book Nordic Forest quiet book – closed book with fox family on a soft forest background
Nordic Forest quiet book felt pages with a large owl with button wings and mother fox with her cubs on a soft forest background – from 1 year
Nordic Forest quiet book page with spider web and beads to thread plus leaf scene on a soft forest background – from 1 year
My First Book Nordic Forest – Quiet Book
Buttons, ribbons and forest animals to discover alone. It gives you quiet minutes without a tablet. Perfect for 1–3 years.
CHF 89.95
Pet Friends quiet book closed – denim blue MY FIRST BOOK cover with Shiba dog and bird on a soft cream background
My First Book Pet Friends double page with dog and cat on a soft cream background – from 1 year
My First Book Pet Friends double page with bird and rabbit on a soft cream background – from 1 year
Pet Friends
Feeding and caring for favourite animals. A screen-free activity that works in a restaurant too. Perfect for 1–3 years.
CHF 89.95
Hello Kitty quiet book in red, opened, on a soft cream background – from 3 years
Hello Kitty quiet book shopping double page on a soft cream background – from 3 years
Hello Kitty quiet book washing double page on a soft cream background – from 3 years
My First Book Hello Kitty (Red) – Quiet Book
Dressing, opening and closing with a favourite character. Fine motor skills instead of screen time. Perfect for 1–3 years.
CHF 89.95
Baby Shark quiet book closed – turquoise Pinkfong cover with Pinkfong and Baby Shark on a soft sea background
Baby Shark quiet book fishing page with shark figure and felt sea animals in pockets – develops fine motor skills from 3 years
Baby Shark quiet book double page with shark family at the underwater house and Baby Shark cover page on a soft sea background – from 3 years
My First Book Baby Shark (Mummy) – Quiet Book
Singing along, counting, matching. Focused play that works when travelling too. Perfect for 3–6 years.
CHF 99.95
My First Book Wardrobe (Purple) – Quiet Book
Dressing book fabric page with felt shirt on a hanger and suitcase with hook-and-loop fastener on a soft cream background – from 3 years
Dressing book fabric page with green button waistcoat on a hanger and giraffe with colourful buttons on a soft cream background – from 3 years
My First Book Wardrobe (Purple) – Quiet Book
Practising buttons, bows and zips. Your child will soon get dressed alone. Perfect for 3–6 years.
CHF 99.95
My First Book stickers – farm sticker sheet with animals and tractor on a soft cream background
My First Book Stickers
CHF 4.00
My First Book tote bag – cream fabric bag with green handles on a soft cream background
My First Book tote bag – cream fabric bag with green handles, front view on a soft cream background
My First Book tote bag – fabric bag as an accessory for on the go
My First Book Tote Bag
CHF 14.00
Baby Shark quiet book closed – turquoise Pinkfong cover with Pinkfong and Baby Shark on a soft sea background
Baby Shark quiet book fishing page with shark figure and felt sea animals in pockets – develops fine motor skills from 3 years
Baby Shark quiet book double page with shark family and felt sea animals – from 3 years
My First Book Baby Shark (Baby) – Quiet Book
Colours, shapes and numbers with the favourite sharks. Playful preparation for school. Perfect for 3–6 years.
CHF 99.95
Circus Adventure quiet book closed – red MY FIRST BOOK Circus cover with dino on a soft cream background
Circus Adventure quiet book double page with orange fence to lace and green crocodile to brush its teeth on a soft cream background – from 3 years
Circus Adventure quiet book magician double page with rabbit in the top hat and clown with felt flowers to button on, on a soft cream background – from 3 years
My First Book Circus Adventure – Quiet Book
Acting out circus acts and telling the story. It holds attention for a long time with no screen at all. Perfect for 3–6 years.
CHF 99.95
Space quiet book closed – MY SPACE BOOK cover with dino astronaut on a soft space background
Space quiet book learning page with rotating weather wheel and felt clock for learning to tell the time on a soft space background – from 3 years
Space quiet book page with felt UFO and mirror plus hook-and-loop windows to open on a soft space background – from 3 years
My First Book Space – Quiet Book
Exploring planets and rockets. It builds concentration with no screen at all. Perfect for 3–6 years.
CHF 99.95